IT ALL STARTED WITH A DREAM AND SOME Good FRIENDS…

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Growing up in Harlem, Washington Heights & Inwood in Manhattan, New York. Alex, Ariel, Justin and Johan, saw the need for apparel and design that reflected their culture and community, with a personal touch.

In 2008, they began designing apparel, and inspired by a New York Knicks, Noche Latina jersey, they launched the "Nueva York" design series in the summer of 2009, out of a mom and pop sneaker and apparel shop named Nostylgia, on Dyckman Street. 

In 2012, brothers Raul and Johan relaunched the project, under The Nueva York ACP Group umbrella. They developed and implemented creative initiatives across multiple platforms, gaining national and international attention for their apparel designs. Their work has been spotted in the hands of award winning influencers and tastemakers.

In 2018, Johan Estrella created and launched acpg with renewed focus and energy. acpg is a brand that curates music and art ventures. Working with artists, designers, musicians, photographers, filmmakers and writers to create compelling concepts, with quality, style and authenticity.